SoftBank has made a significant investment of $60 million in ADA, aiming to enhance its digital capabilities in Southeast Asia. ADA specializes in utilizing data and analytics to craft personalized marketing campaigns that effectively engage your target audience. By leveraging insights into consumer sentiments, we provide guidance on content and customer experience (CX) execution. Tailored strategies are developed based on your campaign objectives and key performance indicators, ensuring a hyper-targeted approach to maximize impact.